iHeartRadio Music Festival And Partner Fact Sheet
The two-day iHeartRadio Music Festival, the biggest live concert event in radio hosted by Ryan Seacrest, brings the music of the iHeartRadio app to life. iHeartRadio delivers everything listeners want in an all-in-one platform: instant access to more than 1,500 radio stations from across the country, user-created Custom Stations inspired by a favorite artist or song, thousands of curated digital stations “Perfect For” any mood or activity, and the new iHeartRadio Talk feature giving users access to the best on-demand news, talk and entertainment content available today.
This year, the Festival gets even bigger with the addition of the iHeartRadio Music Festival Village (The Village) on Saturday afternoon. The Village will feature live performances on two stages by nearly a dozen popular and up-and-coming artists. The Village will also feature fan zones, games, concessions and interactive experiences hosted by the Festival’s brand partners including Macy’s, MasterCard, Pepsi, Fruttare®, SMIRNOFF® Vodka, State Farm®, Matador® Beef Jerky and more. iHeartRadio has also partnered with the Shriner’s Children’s Hospital which will receive $1 from every ticket sold for The Village.
WHEN: Friday, September 20 & Saturday, September 21
Nighttime Festival: Arena doors open nightly at 6:30 p.m. PST
The Village: Saturday, 10 a.m. - 4 p.m. PST
WHERE: Las Vegas, NV
Nighttime Festival: MGM Grand Garden Arena
The Village: Taking over 15 acres along the Las Vegas Strip
At The Lot across from MGM Grand
LINE-UP:
Friday at the MGM Grand: Katy Perry, Queen + Adam Lambert, fun., Elton John, Keith Urban, J. Cole, Muse, Tiësto, Chris Brown, Benny Benassi, a special guest appearance by Robin Thicke and featuring Macy’s iHeartRadio Rising Star, The Summer Set
Saturday at The Village: Miley Cyrus, The Wanted, Jason Derulo, The Band Perry, Avril Lavigne, Krewella, Cher Lloyd, twenty one pilots, Pete Tong, AWOLNATION, plus a special guest appearance by Ne-Yo
Saturday at the MGM Grand: Justin Timberlake, Paul McCartney, Drake, Tim McGraw, Bruno Mars, Maroon 5, Phoenix, Ke$ha, Miguel, Zedd, Thirty Seconds to Mars
TICKETS: Tickets for the nighttime iHeartRadio Music Festival are sold out. Limited tickets available for The Village and are on sale now at Ticketmaster. $1 from each ticket sold to The Village will be donated to the Shriner’s Children’s Hospital.
ACTIVATIONS:
The following will host fan zones, games, concessions and interactive experiences throughout the Festival – with more to be added:
AXE® Black Chill™
Vegas is hot, but guys will be able to keep their cool at the NEW AXE Black Chill misting tent where Village attendees can refresh and try out the newest Axe products. Visitors will also have a chance to score tickets to Saturday night’s sold out iHeartRadio Music Festival concert.
Bud Light Platinum
Bud Light Platinum is the official beer of the 2013 iHeartRadio Music Festival and will be featured at all events and VIP parties associated with the Festival. In addition, Bud Light Platinum will have entitlement and integration within the fully branded VIP backstage “Platinum Lounge” at the MGM Grand. iHeartRadio will showcase Bud Light Platinum branding onsite via arena and credential branding, product display at bars, VIP table buckets, Bud Light Platinum ambassadors and custom jumbotron ads.
The CW Network
While the music plays, fans can too! Visitors will chill with The CW and Post at the iHeartRadio Music Festival Village where they will beat the heat with cold milk, a variety of Honey Bunches of Oats cereal and fun photo opportunities. For those that can’t make the iHeartRadio Music Festival, fans will be able to tune in to The CW Network for a two night special featuring exclusive interviews and content on Sept. 30 (night one) at 8-10 p.m. EST/PST and Oct. 1 (night two) at 8-10 p.m. EST/PST, to launch the network's fall season.
Elizabeth Arden – Britney Spears™ Fragrances
Britney fans will be able to visit the Britney Spears™ Fragrances’ tent where they can pick up free samples of Britney’s latest scent, Fantasy Twist. Plus, visitors can play to win some awesome prizes.
Frutarre®
To celebrate its U.S. launch, Fruttare Fruit Bars brought together superstars Ne-Yo and Cher Lloyd to create a new socially-inspired song based on the “It’s All Good” moments fans shared on Facebook, Twitter and Instagram. The original song, which was released this summer, will be performed live for the first time at The iHeartRadio Music Festival Village on Saturday, September 21. The Fruttare “Crew” will also be on site refreshing fans – at the Fruttare misting tent and throughout The Village – offering festival goers free Fruttare Fruit Bars and must-have festival swag, like cell phone chargers, jammy packs and sunscreen.
“It Can Wait” Movement
Visitors can stop by the “It Can Wait” tent to take the don't text and drive pledge. No text is worth the risk. A message brought to you by the It Can Wait Movement to end texting and driving.
Macy’s
Visitors who check out the Macy’s iHeartRadio Music Festival tent in The Village will have the opportunity to customize their own souvenir Macy’s/iHeartRadio T-shirt. Plus, the 2013 Macy's iHeartRadio Rising Star winners, The Summer Set, will stop by The Village on Saturday following their Friday night Festival performance at the MGM Grand.
MasterCard
MasterCard Priceless Cities ran a Priceless All Access Sweepstakes where ten lucky fans won a 5-day/4-night VIP travel package for two to the iHeartRadio Music Festival. The Priceless Package includes round-trip airfare, accommodations, tickets to the Festival and Village, and VIP passes for a backstage tour, pre-show sound check and a meet & greet with Justin Timberlake. In addition, ALL MasterCard cardholders at the festival will have exclusive access to the MasterCard Priceless Lounge at The Village simply by showing their MasterCard at the door. The lounge will provide visitors an escape from the heat and a place to enjoy food and complimentary beverages. Consumers can visit www.priceless.com to learn more about the exclusive offerings and unique experiences available in a city near them.
MATADOR® Beef Jerky
Guests will join the Stampede with MATADOR and show the bull who's boss! The mechanical bull will roll into town and brave Village goers will have the chance to prove their skills. They will also be able to refuel with a sample of the bold flavor and tender bite of MATADOR Beef Jerky. MATADOR Run With the Bull!
Pepsi
Village goers will beat the heat aboard the Pepsi “Live for Now” Bus where they will enter contests, play games, get swag and sample Pepsi products. Pepsi will also be offering last minute access to the iHeartRadio Music Festival’s Saturday night performances for selected winners who sign up for Pepsi Experience Points at the Pepsi Bus during The Village Festival. During the nighttime festival at the MGM Grand, fans will also have the chance to gain access to an exclusive meet & greet through a Pepsi sponsored tweet to win contest during the show.
Regency Enterprise’s “Runner Runner,” Released by 20th Century Fox
“Runner Runner,” set to release in theaters on October 4, will provide photo booths located throughout the iHeartRadio Music Festival and Village where attendees will be able to snap and share pictures with friends.
SMIRNOFF® Vodka
The world’s best-selling vodka will bring music to life on multiple levels at the iHeartRadio Music Festival. Within the SMIRNOFF branded Village tent, festival goers will participate in a one-of-a-kind live “silent” disco featuring sets from four different Master of the Mix DJs throughout the day, including SMIRNOFF’s official DJ, Master of the Mix season 3 winner and Village performer DJ JayCeeOh. Guests will get the ultimate “silent” party experience as they break it down on the dance floor and sample complimentary signature SMIRNOFF cocktails, including the two newest flavors to hit the market, SMIRNOFF Wild Honey and SMIRNOFF Cinna-Sugar Twist. Festival attendees can also stop by the photo mechanic to capture their best DJ styles on-camera by hitting the turntables for shots that can be easily shared with friends on Twitter and Facebook.
State Farm Insurance
From the moment fans arrive in Vegas, State Farm's® Better State Crew will be there to help them get to a better State®. The Better State Crew will be wearing red State Farm®/iHeartRadio t-shirts and will help answer Festival questions, give directions and suggest tips for the perfect weekend. Help will also be available on twitter by sending a Festival question to @iHeartRadio #BetterStateCrew. Plus, State Farm and iHeartRadio will provide buses to take visitors from the airport to the festival. For those that do not have a ticket for Saturday night's Festival performances, The Better State crew will be surprising helpful Village attendees with tickets onsite.