iHeartMedia Announces 2016 iHeartRadio Fiesta Latina Red Carpet Rollout

Free Official Pre-Event for the iHeartRadio Fiesta Latina to Feature Live Performances by Farruko, Zion & Lennox, Shaggy, Los 5, TU 949’s 2016 TU ESTRELLA Winner and Slam Academy Dance Studio at XFINITY East Plaza at AmericanAirlines Arena


WHAT:       
iHeartMedia today announced the "iHeartRadio Fiesta Latina Red Carpet Rollout", the official FREE pre-event for the iHeartRadio Fiesta Latina.  iHeartRadio Fiesta Latina Red Carpet Roll Out will feature live performances by Farruko, Zion & Lennox, Shaggy, Los 5, TU 949’s 2016 TU ESTRELLA Winner and Slam Academy Dance Studio as well as live sets by iHeartRadio's DJs and on-air personalities including Spanish radio super-star, Enrique Santos.



 The free afternoon event will feature sponsor activations. Proud partners of this year's event include: Bud Light Chelada, Chevron con Techron®, Macy’s, State Farm® and Verizon.

 

Bud Light Chelada

Guests will receive a free sample of Bud Light Chelada, the authentic savory combination of Bud Light and the spicy richness of a Clamato Tomato Cocktail. In addition to Bud Light Chelada, Bud Light will be available for purchase for guests to enjoy. 

 

Chevron con Techron®

Attendees can join in on Chevron and Alex Tienda’s road trip by creating their own road trip gif to share socially at the Fiesta Latina Red Carpet Rollout. In addition, consumers on-site will receive a kit filled with items to help care for their cars.

 

Macy’s

Macy’s iHeartRadio Rising Star winner Los 5 will be performing at the iHeartRadio Fiesta Latina Red Carpet Rollout. 

 

Verizon

Verizon is your only way to access the Verizon viewing platform in the arena and get an up close and personal view of your favorite artists. Verizon customers should be in their seats early inside the arena because they may be surprised with a seat upgrade before the start of the show!

The Red Carpet Rollout is the official daytime event for the 2016 iHeartRadio Fiesta Latina, which will once again bring the power and unforgettable performances of the iHeartRadio Music Festival to Latin music fans with live performances by Enrique Iglesias, Juanes, Nicky Jam, Yandel, Gente de Zona, Intocable, J Balvin, Daddy Yankee, Pitbull and Farruko. For more on iHeartRadio Fiesta Latina and iHeartRadio Fiesta Latina Red Carpet Rollout visit iheartradio.com/fiesta​. The 2016 iHeartRadio Fiesta Latina will include a special TV re-broadcast on TELEMUNDO on November 6.  The event will also video stream LIVE exclusively on TELEMUNDO for fans nationwide and broadcast live on iHeartMedia Spanish-Pop, Tropical, regional Mexican and Spanish Adult Hit radio stations across the U.S. 


 

WHEN:     
Saturday, November 5, from 4:00 – 6:45 p.m. EST

WHERE:     
XFINITY East Plaza at AmericanAirlines Arena


601 Biscayne Blvd.
 

Miami, Fla. 33132

 

About TELEMUNDO


TELEMUNDO is a world-class media company leading the industry in the production and distribution of high-quality Spanish-language content across its multiplatform portfolio to U.S. Hispanics and audiences around the world. The network features original scripted dramas from Telemundo Studios – the #1 producer of Spanish-language primetime content – as well as non-scripted productions, theatrical motion pictures, specials, news and first-class sports events, reaching 94% of U.S. Hispanic viewers in 210 markets through its 17 owned stations and 54 broadcast affiliates. TELEMUNDO is part of NBCUniversal Telemundo Enterprises, a division of NBCUniversal, one of the world's leading media and entertainment companies. NBCUniversal is a subsidiary of Comcast Corporation.

About iHeartMedia, Inc.

iHeartMedia, Inc. [Nasdaq: IHRT] is the leading audio media company in America, with 90% of Americans listening to iHeart broadcast radio in every month. iHeart’s broadcast radio assets alone have a larger audience in the U.S. than any other media outlet; twice the size of the next largest broadcast radio company; and over four times the ad-enabled audience of the largest digital only audio service. iHeart is the largest podcast publisher according to Podtrac, with more downloads than the next two podcast publishers combined, has the most recognizable live events across all genres of music, has the number one social footprint among audio players, with seven times more followers than the next audio media brand, and is the only fully integrated audio ad tech solution across broadcast, streaming and podcasts. The company continues to leverage its strong audience connection and unparalleled consumer reach to build new platforms, products and services. Visit iHeartMedia.com for more company information.