iHeartMedia and Einhorn’s Epic Productions Partner to Introduce A New Slate of iHeartRadio Original Podcasts for Young Adult Listeners
NEW YORK – December 13, 2019 – iHeartMedia, the No. 1 commercial podcast publisher globally, and Einhorn’s Epic Productions (“EEP”), an entertainment creative house, today announced a partnership to rollout a slate of iHeartRadio Original Podcasts that will feature strong female characters and compelling storytelling designed to appeal to the young adult (YA) audience. The first podcast of this multi-show YA slate will be a scripted teen political thriller called “Daughters of DC,” to be released in the fall of 2020 in advance of the presidential election and distributed through the iHeartPodcast Network.
EEP which is known for creating strong heroic franchise intellectual properties combined with iHeartMedia’s impressive reach and ability to introduce podcasts to new audiences has already proved successful. Previously, the two companies partnered to develop the first-ever young adult scripted podcast “Lethal Lit: A Tig Torres Mystery," which is currently being developed for television by producer Dana Brunetti of Cavalry Media (“House of Cards,” “The Social Network”) and was the only scripted podcast featured on The New York Times’ Five Great Podcasts of 2018 list. The second season of “Lethal Lit” is currently in pre-production.
“Daughters of DC” takes place in an elite Washington, D.C. school where four friends share their deepest, darkest secrets on a private audio group chat. When the girls, all from diverse and influential political families, are hacked, they’re thrust into a twisted government conspiracy that threatens to expose some of the world’s most powerful people.
“At EEP, we're all about creating the next generation of heroic, female characters and stories,” said Heather Einhorn, CEO of Einhorn’s Epic Productions. “Given the current political climate, we think the time is right for a smart teen political thriller with diverse and dynamic female leads. Our synergy with iHeartMedia is unique, and we can’t wait to bring more original stories to the audience that fell in love with ‘Lethal Lit.’” The scripted podcast slate will be overseen by Einhorn, CCO Adam Stafaroni and Aroop Sanakkayala for EEP and Head of Podcasting Conal Byrne for iHeartRadio.
“The Einhorn team is one of the strongest creative shops we’ve worked with in podcasting – and their goal is nothing less than building entire universes from scratch – like Marvel and DC have done in the past,” said Conal Byrne, Head of Podcasting at iHeartRadio. “What’s more, Einhorn’s aim is to accomplish this while staying loser-focused on a female young adult demo – with powerful new female heroes at the center of the stories. We think the potential there is massive, the mission is important, and wanted to support it in any way we could.”
About Einhorn’s Epic Productions
As an entertainment creative house, Einhorn’s Epic Productions builds heroic franchise IP for today’s ever-changing media marketplace. Focusing on underserved fandoms, EEP creates story IP to live in both traditional and non-traditional platforms like film, television, graphic novels, podcasts, immersive experiences, digital content and more. EEP’s unique collaborative approach, strengthened by their team of fandom experts, creates opportunities for new and unexpected partnerships to successfully launch the next generation of franchise IP.